Ask the ... Director of the Slovenian Tourist Board

Posted on August 6, 2013 – 22:49
Slovenian Tourist Board Social Media Marketing

My decision to work in tourism came naturally. I grew up in one of the oldest and most important tourist areas in Slovenia - Rogaska Slatina. I started my career at the Rogaska Slatina health resort where I Gained a lot of priceless experience in tourism. Later I continued my career at the STB. This year is already my fifteenth year at the STB, and since August in position of acting director. What is the role of the Slovene Tourism Board?

The Slovenian Tourist Board (STB) is a major national tourist organization for planning and performing the promotion of our country as a tourist destination, linking the existing products and programs of National Importance and advancing the progress of new ones, Establishing infrastructure and comprehensive tourist information executing research and development work. The STB is the contact and central point in the complex network of Slovenian tourism Which plays a coordinating and linking role between the public, private and civil society. The STB would like to position Slovenia as a tourist Clearly and easily recognizable country with precisely determined comparative and competitive advantages based on sustainable development will definitely Which Contribute to the marketing of the Slovenian tourist offer. The STB builds upon the relationship of partnership and has partners from private, public and civil areas of tourism. The relationship of partnership was Transmitted to the marketing strategy and built into the whole process of planning, organizing and Implementing promotional and marketing activities.


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I totally enjoyed the 2010

2010-10-24 07:54:56 by benelli

Calendar. I just watched some of Rick Steve's outing in the Slovenia area. Now that the area is safe for tourism, and seeing how stunning the country side is, i would love to see some great pics from there and the USA.

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